Sustainability

If A Used Box Will Do, We Don't Sell A New One.

That's the entire pledge in one sentence. The rest of this page is the math, the audits, the commitments, and the awkward bits we'd rather you not skip.

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94.1%
Landfill diversion rate, audited 2024
28,745 t
CO₂ avoided since 2014
3.4M+
Gaylord boxes rescued
12,400+
Trees not pulped, 2024 alone
The four pledges

What we'll always do.

Pledge 01
Used over new — always

If a reconditioned gaylord can do the job, we recommend it. We do sell new boxes when the spec demands it (food contact, medical, specific load ratings), but used is the default proposal on every quote.

Pledge 02
Publish the diversion rate annually

Every January we publish the percentage of inbound cardboard that left our yard reused, refurbished, or domestically recycled — versus landfilled or incinerated. The number is third-party audited.

Pledge 03
Domestic recycling only

Boxes that can't be reused get baled and shipped to certified North American mills. We do not export waste paper overseas. Period. The paperwork on every load reflects that.

Pledge 04
No greenwashing language on invoices

If a customer wants sustainability claims for their own reporting, we provide the math, the source, and the assumptions. We do not invent a carbon credit or a 'green seal' that didn't come from an auditor.

The math

Where the numbers come from.

We treat the carbon claim like an engineer would treat a load rating: assumptions documented, units explicit, sources cited.

Per-box embodied carbon

The figure we use is 7.2 lbs CO₂-equivalentper new heavy-duty 40×48×36 gaylord, drawn from the U.S. EPA's WARM model and the EPA Paper & Paperboard chapter. That bundle includes pulping, manufacturing, and average inbound transportation to a Midwest customer.

Per-box reuse savings

Every time we put a used gaylord back into circulation instead of a new one, we count those 7.2 lbs as avoided emissions. We do not double-count subsequent reuses — a box that goes out a second time is credited once, not twice.

Tree equivalence

For the "trees not pulped" stat, we use 18 boxes per pulpable hardwood tree (40-year softwood mix), which is consistent with the Forest Stewardship Council's published averages for kraft liner stock.

The awkward part

When boxes can't be reused — soaked, contaminated, or below grade — we don't pretend they didn't exist. They show up in the recycling column of our diversion report, not in the reuse column. Honest math beats a flattering chart.

Carbon ledger by category

How carbon avoidance breaks down across what we sell.

CategoryVolume 2024Avoided CO₂e (tons)Trees not pulpedNotes
Used double-wall standard184,200 units66210,233Highest volume category
Used triple-wall heavy87,600 units4734,866Auto, polymer dense
Used octagonal / octabin26,800 units1671,488Polymer, powder, F&B
Used half-height32,400 units911,800Auto small-parts
Reconditioned (refinishing line)41,300 units1482,293Saved from recycle
New (sold w/ certified content)9,200 unitsn/an/aWhere new is required
Recycled (OCC baled)1,142 tons1,250 (downstream)17,800Domestic mills only
2024 total avoided~2,800~38,500Audited Q1 2025

Carbon avoidance is calculated using EPA WARM model embodied carbon (7.2 lbs CO₂e per new heavy-duty gaylord, 0.4–0.9 lbs transport) and audited by a regional waste-stream consultancy. We do not double-count subsequent reuses of the same box.

Certifications & frameworks

The frameworks we work inside, the certifications we carry, and what they actually mean.

EPA WasteWise

Voluntary program for businesses tracking and reducing solid waste. We've been registered since 2018; our 2024 metrics were featured in the program's regional case study.

FSC chain-of-custody

Forest Stewardship Council certification covering paper sourcing. We can provide chain-of-custody on new-box orders sourced from FSC-certified mills.

SFI chain-of-custody

Sustainable Forestry Initiative equivalent. We hold this for orders to customers whose ESG framework references SFI specifically.

ISRI member compliance

Institute of Scrap Recycling Industries. Sets the OCC bale grading standards we use; we audit against ISRI Spec #11 quarterly.

ISO 14001 (in progress)

Environmental management system standard. We are in year two of a three-year certification process, expected complete in early 2027.

EPA ENERGY STAR partner

Our facility upgrades since 2022 (LED, baler efficiency, HVAC) have us tracking against ENERGY STAR for industrial recyclers.

Sustainability FAQ

Questions customers ask before the audit cycle starts.

Will reused boxes satisfy our recycled-content requirement?
Almost always, yes. A reused box has 100% post-consumer content by definition — it's the same material that has already lived in a previous box. Most ESG frameworks count reuse as superior to recycling for this reason.
Can I get a per-shipment carbon footprint?
Yes. Every invoice can include a per-shipment estimate of avoided embodied carbon and transport carbon. Ask for the carbon block to be appended to your invoices and we'll set it up for the account.
How is the diversion rate audited?
By a regional waste-stream consultancy that reconciles our receiving logs, outbound shipping logs, and recycling tonnage manifests. The auditor is rotated every three years to avoid familiarity drift. The 2024 number was 94.1%, audited Q1 2025.
Do you participate in extended producer responsibility (EPR) programs?
Yes, in states where they apply. We can attach EPR documentation to outbound shipments going to Maine, Oregon, Colorado, Washington, California, and Minnesota at the customer's request.
What's your stance on single-use packaging?
We're not against it — there are legitimate uses for single-use (cleanroom, medical, regulated chemical). We just don't think it should be the default for industrial packaging, which is where most of our category lives.
Can you help us write our own packaging sustainability claim?
Yes. We provide the math, the source citations, and a recommended claim format. We do not ghost-write marketing copy. Your team writes the words; we make sure the math is defensible.
Do you measure water?
Indirectly. We track water savings via avoided new-box manufacturing (gaylord production uses roughly 2.8 gallons of process water per box). For 2024, that figure rolls up to approximately 1.05 million gallons of water saved at the upstream mill level.
Is your recycling stream verified domestic?
Yes, contractually and via shipping documentation. Every bale leaves our yard with a named-mill destination. No overseas exports. We provide chain-of-custody on request.
What's the highest diversion rate is theoretically possible?
For our category, somewhere between 96% and 97%. The remaining 3–4% is contamination, water damage, and structural failures that can't be recycled at the same quality grade. Anyone claiming above 98% is either lying or rounding aggressively.
Do you offset your own operational carbon?
We measure scope 1 and 2 internally and have reduced our facility carbon by 38% since 2019 through equipment upgrades. We do not buy offsets for the remainder — we'd rather keep reducing the underlying number than buy paper credits.
Our publication cadence

Every January, the number is the number.

We publish a full sustainability report annually in January, covering the prior calendar year. The report includes audited diversion rate, embodied-carbon avoidance by category, water savings via upstream avoided manufacturing, energy use at the facility, and any material program changes during the year.

Reports going back to 2018 are available on request. Customers using us for their own ESG reporting can subscribe to receive each year's report automatically.

  • 2018: 81.4% diversion (first audited year)
  • 2019: 86.2% diversion
  • 2020: 88.7% diversion
  • 2021: 90.3% diversion
  • 2022: 92.1% diversion
  • 2023: 93.4% diversion
  • 2024: 94.1% diversion (current)
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